Holland & Barrett


Holland & Barrett - We're good for you
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The Largest Specialist Retailer

Holland & Barrett is Europe's leading retailer of Vitamins, Minerals and Herbal Supplements. Our stores are a familiar sight in almost every major city and town across the United Kingdom and Ireland, where we operate over 500 outlets.

As a Holland & Barrett franchise partner, you will share the benefits of over 80 years of experience in the health supplement industry. We offer one of the most extensive staff-training programmes in the retail industry, an unparalleled range of natural health food products, as well as an intense commitment to quality goods at exceptional values. When it comes to franchise partners, Holland & Barrett is the natural choice.

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Requirements

It's important to us that our franchise partners share our passion.

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Becoming a franchise

The full process from submission to the opening of your first store typically takes between nine and twelve months
 

Important Points of Interest

Locations:
High Streets and Shopping Malls
Size:
90-150 m2 (Total; Floor Space)
Typical investment cost:
140,000 - 240,000 Euro
Capital Costs may differ due to: Size of buildings, Size of sites, Industry standards, Equipment specifications, Local laws and regulations, Purchasing initiatives, Constructing or leasing, etc. These figures are for guidance only. They should not be relied upon by you in deciding whether or not to invest in a franchise.

Who we are

Holland & Barrett is Europe's leading retailer of Vitamins, Minerals and Herbal Supplements. Our stores are a familiar sight in almost every major city and town across the United Kingdom and Ireland, where we operate over 500 outlets.

As a Holland & Barrett franchise partner, you will share the benefits of over 80 years of experience in the health supplement industry. We offer one of the most extensive staff-training programmes in the retail industry, an unparalleled range of natural health food products, as well as an intense commitment to quality goods at exceptional values. When it comes to franchise partners, Holland & Barrett is the natural choice.


A Healthy Selection of Products

As Europe's largest specialist health food retailer, Holland & Barrett offers an unparalleled range of the highest quality natural health products, all at a great value. Our extensive range of Food Supplements, Health Foods and Herbal Remedies is constantly expanding to respond to the challenges of creating new and innovative products to enhance the well-being of our customers. Our range of products includes over 3,500 stock keeping units and our average stores stock around 2,000.

Product range includes:
Vitamins, minerals, herbal products, sports nutrition, nutritional supplements, toiletries, homeopathy, teas, confectionary, fruits and nuts, health foods.


NBTY - Our Mother Company

  • The world's largest Nurtitional Supplement manufacturer
  • Offers a range of over 22,000 products under multiple brands
  • Annual sales over U.S.$ 2 billion in 2007
  • Currently operates over 1,200 retail outlets worldwide (including Holland & Barrett)
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A Rich History


The Holland & Barrett Difference



A Rich History

Holland & Barrett has a history of bringing its customers the most advanced formulas nutritional science has to offer. The original values established back in 1920 remain the same today, with Holland & Barrett committed to education and advice, wide product range, quality assurance and everyday low prices.

1920
Samuel Ryder (of golfing trophy fame) started the company as a market garden, specialising in herbs. Later, he diversified it into a mail order company under the name of Heath & Heather.

1946
Heath & Heather operated 46 shops.

1968
Associated Health Foods acquired the company and added Health Foods,Vitamins and Food Supplement lines to the product mix.

1970
Booker McConnell acquired the company, and renamed the health stores Holland & Barrett. Holland & Barrett's key success formula was to offer the choicest provisions quality supplements and natural remedies at the lowest prices - a tradition that continues at Holland & Barrett today.

1991
Lloyds Chemist Plc acquired the company, which at the time already operated 181 stores after an aggressive expansion period.

1996
Lloyds opened the 400th store.

1997
Holland & Barrett joined the NBTY family. This transatlantic alliance has allowed the business to integrate vertically and to pursue an aggressive expansion strategy.

2007
Holland & Barrett operates a total of over 500 stores.



The Holland & Barrett Difference

The Holland & Barrett Group generated over U.S.$ 560 million net sales and its same store sales growth in 2006 was over 4%.

Holland & Barrett was named the most profitable chain on the U.K. High Street in 2006, making it an ideal concept for franchising.

Even with the enormous growth of the chain, the original values set down by our founders back in 1920 remain the same today:
To deliver the highest quality nutritional supplements and health foods with the best value for our customers.

We offer unparalleled training for all franchisees combined with a vast array of Nutritional Supplements and Health Food products, making Holland & Barrett an attractive franchisor.

Staff are trained to approach and advise every customer who visits our stores.

Our Vitamins, Minerals, and Food Supplements are produced from natural ingredients whenever possible.

We are vertically integrated and can therefore guarantee the quality of our products. There are no middlemen, which allows us to pass along the savings to our customers.

We offer over 80 years of business experience and knowledge, saved in our manuals and taught to employees and franchisees in our training academy.

Additionally, as a franchisee, you will gain in-depth knowledge and unparalleled training on the vast array of Natural Remedies and Food Supplements we sell.

What's the difference?

  • Over U.S.$ 560 milliion generated in net sales
  • Enormous growth, yet retention of original core values
  • Unparalleled training
  • Vast array of products
  • Vertical integration ensures quality
  • No middlemen
  • Over 80 years of business experience

Important Agreement Details for Holland & Barrett Franchises:

10 year term for every outlet
Rights to use Trademarks, Systems and Tools to support the store
You run the business and own the real estate
Clear information regarding start-up fees

Franchise Agreement

Here are some of the important franchise agreement details, including the royalty and marketing rates.

  • The franchise term for every outlet:
    10 years with one 10-year renewal right.
  • Initial Fee for every new store:
    20,000 Euro (2008 - annual inflation adjusted).
  • Royalty: 5% on net sales.
  • Marketing Fee: 5% on net sales.
  • Our responsibilities:
    We give you the right to use Trademarks, Systems and Tools to support running a store.
  • Your responsibilities:
    You own the real estate and stock, find the sites, and run the business.
  • Conditions:
    No competing brand ownership.

Health Foods and Supplements Have Seen Worldwide Growth and Popularity

Global Trends

Supplement Industry estimated at U.S.$ 67 billion
Health Food Industry estimated worth U.S.$ 48 billion of sales
Constant growth between 7% and 9%

U.S Trends

75% of all American adults use supplements (225 million people)

Our Industry

Health Foods and Supplements have seen tremendous growth in the United States, and around the world.Their health benefits account for their immense popularity with men and women alike.

Globally...

  • The total supplement industry is estimated to account for U.S.$ 67 billion and the health food industry is estimated to be worth U.S.$ 48 billion of sales.
  • There has been a constant growth in the nutritional market - between 7% and 9% in recent years, and this trend is forecasted to continue.

Trendsetter - The United States...
  • 75% of all American adults are supplement users - 225 million people.
  • Specialty Supplements, Sports Nutrition, Minerals and Vitamins enjoyed the biggest growth in 2005.
  • The largest major channel for supplement sales remained natural & specialty retail - up 6.2% (7.7 billion) in 2005.
  • General health and sports/energy/weight loss account for half of the condition-specific supplement market.

A World of Franchising Opportunities

The underpenetration of the international retail market for Health Foods and Supplements provides an excellent opportunity for franchising with Holland & Barrett.

  • The U.S. and European nutrition supplement industries account for the majority of global supplement sales, leaving a huge opportunity for the supplement segment throughout the world.
  • A healthy lifestyle appeals to a younger generation - high growth rates for food supplements and health foods.
  • Strong desire of the aging population for better health, disease prevention, longevity and well-being.

Training & Support

Staff members and new franchisees undergo a comprehensive 4-level training programme. This programme includes in-depth information on the background, actions and benefits of the wide range of nutritional and herbal supplements available in Holland & Barrett stores. Emphasis is placed on safety and contraindications for products' use. Staff members are required to complete this training programme to enable them to help our customers with their enquiries and to increase our sales' volume.

Our commitment to training means Holland & Barrett customers have access to clear, concise and correct information. This helps them make informed choices about the products they may want to include in their nutritional supplement regimes, and it gives us the opportunity to link sell products with related beneficial actions. It is therefore a strong tool to convert a first-time customer into a regular customer.

Start the Franchise Process Today!

You can perform step one of the franchise process online.

All you need to do is click the link below to fill out the inital application form.


Apply today

Steps to Becoming a Franchisee

Just nine steps, from application to grand opening. The full process would typically take between nine and twelve months.

  1. Initial Contact/Franchise Application Form
  2. Interview with Business Development
  3. One Day On-the-Job Evaluation
  4. Interview with Senior Management Team
  5. Business Plan Presentation
  6. Background Check
  7. Approval to Become a Franchisee
  8. Store Training for the Operator
  9. Store "Grand Opening"
Download PDF brochure

Franchise Requirements

It's important to us that our franchise partners have a passion for our customers, a working knowledge of the retail industry and share the same values and commitment that have made Holland & Barrett the successful company it is today.

  • We are looking for a partner with a working knowledge of the retail industry.
  • You should have the financial capabilities to support an aggressive growth strategy of a minimum of 15 to 25 stores within five years' time.
  • You should be operationally focused and provide evidence of your organisational capabilities.
  • You should be local or have a strong understanding of the local marketplace.
  • You should have a long-term interest in developing the brand.
  • You should be customer focused and your business practices should fit into the culture of our organisation.

Contact Us

If you would like more information about becoming a franchisee please complete the form below to register your interest.













Country of Interest
Please select the country in which you are interested in setting up a franchise


Typical funding required for a multiple store operation is 1 million Euro's.

  Yes    No



FAQ

Please take a look below at some of the frequently asked questions

Q: Can owners of other franchises qualify for a Holland & Barrett franchise?

A: Owners of other franchise operations can qualify for a Holland & Barrett franchise, provided that they are not in a competing business (for example, stores already featuring vitamins, minerals and supplements).

Q: Does Holland & Barrett provide financing to Franchisees?

A: Holland & Barrett does not provide financing.

Q: How are franchisees selected?

A: The goal of the franchisee selection process is to create long term franchise relationships that will benefit both the franchisee and Holland & Barrett. The selection process begins with the sharing of information. The applicant completes a detailed application form, signs a confidentiality agreement and then takes part in a series of interviews. After that, the applicant will work on a business plan produced with benchmark information provided by Holland & Barrett. An on-the-job experience gives the applicant a chance to evaluate our operational systems and gives Holland & Barrett a chance to evaluate the applicant’s aptitude for the retail environment. Final stages of the selection process include business planning and training for either the applicant or the applicant’s key operations manager. At any step of the selection process, either party may decide that the process should continue no further.

Q: How long is the Franchise Agreement?

A: The initial franchise is granted for a period of [10 years]. Assuming the franchisee meets renewal criteria and pays the renewal fees, an additional [10 years] will be available on the same contractual and financial terms.

Q: How much money can I make as a Holland & Barrett Franchisee?

A: The profitability of an outlet is dependent on many factors, including the quality of the location, competition, sales volume, rent, management, and the type and amount of financing. Profitability is ultimately a matter within the control of each Franchisee. It’s your business!

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Q: What are the stages in the selection process?

A: The selection process takes from 9 month to one year. These are the stages: - Initial contact/Franchise Application completed - Meeting - Business plan presentation - 1 to 2 days on the job evaluation - Approval to become a Holland & Barrett Franchisee - Training 3-6 month depending on experience - Look for potential sites/construction of the first store - Store opening

Q: What fees are payable to Holland & Barrett and what do I get for my money?

A: An initial fee is payable on every unit opened. This fee is currently at € 20,000.- (index linked), and has to be paid before opening each store. The franchisee also pays a monthly royalty fee of 5% on net sales and a 5% advertising contribution which is based upon a percentage of sales. 50% of the total of the initial fees paid is required in the event of renewal of the franchise. Additional fees are required on an approved transfer of the franchise to another franchisee. As a Holland & Barrett franchisee, you will enjoy the satisfaction and rewards of owning your own business. You will have the right to use the Holland & Barrett trademarks, its system for marketing and selling products, its know-how and other confidential and proprietary information for a [ten year] period.

Q: What is the total investment required for a store?

A: The investment required to open a Holland & Barrett store varies, depending on the location, the type of unit, the country and whether you are constructing a new unit or purchasing a franchise for an existing unit. Typical shopfitting costs (excluding land and the building) are: (90 – 150 m2 size): 140,000 – 240,000 Euro

Q: What qualifications does Holland & Barrett Retail Limited look for in a franchise applicant?

A: Holland & Barrett seeks businesses or individuals who have an entrepreneurial spirit, a proven management track record in retail and the financial capability to fund multiple unit growth. Franchisees should have a minimum of [€3 million] capital with at least [€1 million] in cash or equity to finance this growth. Franchisees should also have extensive local market knowledge.

Q: What training will I receive?

A: Franchisee applicants (or an applicant’s key operation’s managers) are required to complete an extensive training programme as part of the selection process. This includes both in-store and classroom training sessions. Proficiency must be demonstrated by the trainee at various stages in the training programme. Franchisees who appoint a key operation’s managers are required to complete an accelerated training course. Franchisees pay costs for training during start-up and the ongoing operation of the business.

Q: Why should I become a Holland & Barrett franchisee?

A: Holland & Barrett is Europe's leading specialist retailer of vitamins, minerals, supplements, natural remedies and health foods. Interest in these products has increased considerably over the last few years, and Holland & Barrett has always had a commitment to its customers to provide high quality products at value for money prices. We believe that our business model is ideal for franchising.

Q: Will Holland & Barrett provide the site for me?

A: Franchisees are responsible for procuring their own sites, and have the option to purchase or lease the real estate. The development department of Holland & Barrett provides advice to assist with the search. Once a site is selected and approved by Holland & Barrett, the franchisee works closely with Holland & Barrett consultants to determine the size and style of store best suited for the location. Holland & Barrett then provides guidance to the franchisee, the architect and shopfitters in the design, building, and equipping of the store.

Latest News

Holland & Barrett Malta to open its gates.

We are pleased to announce we will be having the grand opening in October 2009. All of the staff ar .......... (Read More)

Holland & Barrett’s first stores in Singapore

Warwickshire-based Holland & Barrett have announced four international franchise store openings in S .......... (Read More)

Total of 2500 products to choose from - South Africa Outdshoorn newspaper

HOLLAND & BARRETT has the widest range of natural products on the market with a total of 2500 produc .......... (Read More)

Icon UK health food group moves into South Africa off a Durban launch pad

Durban’s new Westwood Mall in Westville will be the launch pad on Thursday 23 October ’08 for th .......... (Read More)


Holland & Barrett Malta to open its gates.

We are pleased to announce we will be having the grand opening in October 2009. All of the staff are fully trained on every product that Holland & Barrett stock. This involves a one year training academy with several classroom courses and regular refresher training sessions thereafter. So be sure that we are all keen and ready to help you with your health queries. Even if you don’t have time to browse just pop in maybe even grab a healthy snack as you pass by.

Latest News

Holland & Barrett Malta to open its gates.

We are pleased to announce we will be having the grand opening in October 2009. All of the staff ar .......... (Read More)

Holland & Barrett’s first stores in Singapore

Warwickshire-based Holland & Barrett have announced four international franchise store openings .......... (Read More)

Total of 2500 products to choose from - South Africa Outdshoorn newspaper

HOLLAND & BARRETT has the widest range of natural products on the market with a total of 2500 produc .......... (Read More)

Icon UK health food group moves into South Africa off a Durban launch pad

Durban’s new Westwood Mall in Westville will be the launch pad on Thursday 23 October ’08 for th .......... (Read More)


Holland & Barrett’s first stores in Singapore

Warwickshire-based Holland & Barrett have announced four international franchise store openings in Singapore. The move is a franchise partnership with Jay Gee Health, who plan to open thirty more stores in Singapore within the next five years. Holland & Barrett launched its international franchise business 12 months ago in South Africa. The portfolio of South African stores consists of nine with another 18 planned within the next two years. Holland & Barrett also have plans to open stores in Malta at the end of October and are looking for partners globally. The company was assisted in its Singapore venture by the Coventry and Warwickshire Chamber of Commerce’s International Trade Team. Chief Executive of Holland & Barrett Peter Aldis said: “Singapore is another welcome addition to our international franchising portfolio. We are excited with the possibilities of expansion within the Singaporean market. “In the last 12 months we have seen success in our first franchise business in South Africa, with the expansion of three to nine stores. We also have many years of proven success in the UK and have accomplished great business results in the Netherlands, with an acquisition of 70 stores in 2003 that included 20 franchisees. “Singapore presents an exciting future for us and we are confident that our strategic partners will make the Holland & Barrett brand a success and delight health conscious customers.” The NBTY Europe portfolio consists of more than 1025 stores. These include 945 stores in the UK and Ireland, and 80 stores in the Netherlands. Aldis added: “This is a fantastic achievement for the international franchise business of Holland & Barrett and our plan is to start franchising in a number of other countries before the end of 2009.” The full range of Holland & Barrett products in all stores include, vitamins, minerals, herbal remedies, sports nutrition, natural remedy and toiletry products. The offering also encompasses health food products suitable for vegetarians, vegans, and special diets– such as dried fruit, nuts, seed and snack products. Mick Page, of the Chamber’s international trade team, said: “We are delighted to have helped Holland & Barrett in its overseas expansion. “It is great to have a company of this stature within our region and to be assisting its work across the globe is good for them and for Coventry and Warwickshire.”

Latest News

Holland & Barrett Malta to open its gates.

We are pleased to announce we will be having the grand opening in October 2009. All of the staff ar .......... (Read More)

Holland & Barrett’s first stores in Singapore

Warwickshire-based Holland & Barrett have announced four international franchise store openings .......... (Read More)

Total of 2500 products to choose from - South Africa Outdshoorn newspaper

HOLLAND & BARRETT has the widest range of natural products on the market with a total of 2500 pr .......... (Read More)

Icon UK health food group moves into South Africa off a Durban launch pad

Durban’s new Westwood Mall in Westville will be the launch pad on Thursday 23 October ’08 for th .......... (Read More)


Total of 2500 products to choose from - South Africa Outdshoorn newspaper

HOLLAND & BARRETT has the widest range of natural products on the market with a total of 2500 products al focused on health, Mr Jarrod Kayton, Operations Manager for Holland & Barrett in South Africa, said on Saturday with the opening of the new Holland & Barrrett FamilyCare branch in Oudtshoorn. Holland & Barrett, which is 80 years old and started in the UK, has one thousand stores in Europe and the UK and also owns the De Tuinen stores in Holland, Natures Way stores in Ireland and GNC stores in the UK. The holding company is NBTY in the US which is the world's largest manufacturer of natural food and health products. Kayton says Holland & Barrett recently started and international franchising operation with South Africa being the first country in which it is rolled out. "The model for the new stores is designed as a co-branded business with the FamilyCare Pharmacy Group which has the slogan "We care for you and we care for the community". According to Kayton Family Care Pharmacies are revolutionising the pharmacy market in South Africa by returning to a consumer and customer obsessed community pharmacy. "They've recognised a gap in the SA market as far as health and wellness is concerned and partnered with Holland & Barrett to fill this gap," he said.

Latest News

Holland & Barrett Malta to open its gates.

We are pleased to announce we will be having the grand opening in October 2009. All of the staff ar .......... (Read More)

Holland & Barrett’s first stores in Singapore

Warwickshire-based Holland & Barrett have announced four international franchise store openings .......... (Read More)

Total of 2500 products to choose from - South Africa Outdshoorn newspaper

HOLLAND & BARRETT has the widest range of natural products on the market with a total of 2500 pr .......... (Read More)

Icon UK health food group moves into South Africa off a Durban launch pad

Durban’s new Westwood Mall in Westville will be the launch pad on Thursday 23 October ’08 for th .......... (Read More)


Icon UK health food group moves into South Africa off a Durban launch pad

Durban’s new Westwood Mall in Westville will be the launch pad on Thursday 23 October ’08 for the establishment in South Africa of a nationwide chain of top end health food retail stores under the banner of one of the biggest and most prestigious international brands in the business – Holland & Barrett. The SA company behind the R200-million ground breaking venture, which sets a new high water mark in the health food retail market in SA, is a R2-billion-sales-a-year Amalgamated HealthCare, which will operate the Holland & Barrett health food stores under the umbrella of its pharmacy subsidiary, Amalgamated Pharmacy Group (APG). The Holland & Barrett stores will trade either as stand-alone outlets, or will be “twinned’ under the same roof, but separately positioned, within APG’s existing chain of close to 50 Family Care-branded pharmacies. “Established at a cost of close to R10-million, the first three Holland & Barrett stores in South Africa will open their doors in Westville, Queensburgh and Seaview in Durban on October 25 as the start of a phase one roll-out that will take the national store count to about 50 by the start of 2010, when the next development phase kicks in,” says Suhail Gani, chief executive of Amalgamated HealthCare. The R3,5-million Westville store, a stand-alone outlet, is located in the new Westwood Mall, while the Queensburgh and Seaview outlets are “twinned” with existing Family Care pharmacies. Why launch in Durban? “Westwood Mall was the catalyst,” says Gani. “Having managed to secure space in the upmarket centre for a flagship Holland & Barrett store, we were under pressure to tie in with the opening timetable of the development – so Westwood Mall became our priority. “The fact that the Queensburgh and Seaview pharmacies were perfectly geared at the same time for a ‘twin’ conversion led us to tackle all three projects concurrently – enabling us to secure a three-store Holland & Barrett footprint in Durban before turning our attention to the rest of the country,” says Gani. Holland & Barrett is one of the world’s largest brands in the manufacture and distribution of specialist natural health products. Based in the UK Midlands, the company owns and operates 1 000 premier-status health food retail stores, 930 of which trade in the UK and Ireland – where they are prominent on most city and town high streets. The other 70 are located in the Netherlands. Staffed by comprehensively trained consultants and advisers to assist customers to make informed choices, the local Holland & Barrett stores, says Gani, will offer the most extensive and affordable range of natural health foods and remedies – including preventive, complementary and alternative medicines – yet seen in South Africa. “Produced essentially from natural ingredients, the product range will be a mirror image of the more than 2 000 line items stocked in Holland & Barrett stores in the UK – including vitamins, minerals, nutritional food supplements, herbs and herbal remedies, diet aids, homeopathic remedies, aromatherapy, body-building and sports nutrition products. The offering will also encompass products suitable for vegetarians, vegans, (gluten-intolerant) coeliacs and diabetics – such as dried fruit, nuts, health bars and other seed and snack products - smoothies, herbal teas, gluten- and dairy-free foods (including bread)…..even natural toiletries and cosmetics,” says Gani. “The Holland & Barrett venture adds a welcome new dimension to our group operations – the core of which has traditionally been the manufacture and distribution of generic drugs - and it reinforces our already strong position as a holistic national provider to both the public and private sectors of a wide range of scheduled and non-scheduled medication and other healthcare products and services,” Gani concludes. Holland & Barrett is coming into SA on the back of explosive growth in demand in this country for natural health foods and associated products – not least among the steadily rising population of elderly consumers, who are spending more and more healthcare Rands on preventive, complementary and alternative medicines, dietary supplements, vitamins, minerals and other health products. For further information go to www.hollandandbarrett.co.za

Westwood Mall

Westwood Mall Interior

Westwood Mall Interior